Buenos días everybody! It has been some time since our last Addiliate update, but that doesn’t mean we have been doing some siestas! We have been working last weeks on our Publisher API which enables us to provide a better integration with our key publishers. Both Conversion and Campaign information can be imported directly in the publishers’ […]
View on Affiliate Marketing / Performance Marketing
Affiliate marketing is BIG. Globally Affiliate Marketing campaigns are estimated to generate over 600.000.000 yearly transactions for over 50.000 campaigns. The affiliate marketing landscape can be compared to an enormous ocean full with tons of fishes in several sizes, ranging from huge whales, to fresh Norwegian salmons to small goldfishes (and yes, there are sharks […]
List Management
If you’re thinking about stepping into the game of email marketing, you will need to learn how to grow and manage your list of subscribers. Email Marketing can bring you one of the highest ROI’s across online marketing channels if you stick to best case practices. So what are the right steps for building and […]
Addiliate Update – Registration process, Notification system and Usability improvements
Ho ho ho! Christmas is on the way! With the holiday period that started it is time for Family, Turkey, Christma$ shopping and obviously new Addiliate Updates! We have been making some great progress last weeks and are very happy with the results. Below you can find a summary of the main updates that have been […]
Real Time Bidding
It’s around 1.5 years ago that we at Clicktron Media started investigating our options to offer Real Time Bidding (RTB) services to our clients. Real Time Bidding refers to the action of bidding on auctionable advertising placements (banners, pop unders, etc.) on a variety of websites that are grouped in to a Demand Side Platform […]
Addiliate Update – campaign setup improvements + Deeplinking + Dynamic cookie time + Addiliate referral program
Hi Everybody! Days are getting shorter, temperatures are getting down (at least in the northern part of the planet), but new Addiliate improvements keep on coming! Last few weeks we’ve been working really effectively on some of the most essential parts of the system which you can find below: Campaign setup (and overview) improvements: we’ve restructured […]
Mobile Gaming
Smartphones/Tablets – Sky is the limit? Most people remember the first game on a mobile phone; Tetris, and probably still play it from time to time. Three years later Nokia followed up with Snake, which also became an instant success and is one of the most-played video games and can be found on more than […]
Addiliate Update – Budget capping + Source Tracking + CPS(%) campaigns
A characteristic directly related with performance advertising campaigns is the budget of the campaign. How many leads or installs do we need this month? And how about next month? In order to deliver only the contracted amount we have built the functionality of budget capping. Currently we have 3 types of budget capping for advertiser […]
Making incent traffic work for your company
What is Incentivized traffic and how does it size up? The key for long term success in working with Incent traffic is to make sure all sides are in full understanding of what is to be expected and allowed from the traffic source. Incentivized traffic means an audience engages with an ad for some sort […]
Addiliate Update - Automatic Publisher Payments
One issue that has been long on our wish list was to be able to automatically process publisher payments. This would save publishers a lot of time as there is no need anymore to send us invoices, as they receive their money without any administrative work. How it works: Publisher indicates he prefers automatic payments He […]